How to Think Like a Filmmaker
Go inside the mind of an Emmy award-winning filmmaker and learn the secrets of effective storytelling.
The Jerry Smith Seminar offers a fresh approach to creating corporate communications that get results.
The objective of the seminar is to help participants use the techniques of successful filmmakers in creating presentations, speeches, video and online programs, marketing and publicity campaigns, educational programs and other media platforms for reaching audiences inside and outside of the organization.
Jerry Smith is a six time Emmy award-winning producer and director of lifestyle television programs, TV commercials, corporate image campaigns, and online content. He is recognized in the television industry as a pioneer in creative non-fiction programming. His films, commercials, and feature shows have been seen on PBS, Discovery Channel, HGTV Channel, Travel Channel and virtually every major ABC, CBS, NBC, and FOX television station.
In his engaging and interactive one-day workshop, Jerry teaches corporate executives how to apply the techniques of filmmaking as a method of communicating business messages.
The Jerry Smith Seminar is not about how to make a movie.
It’s about how to think like a filmmaker. Through a variety of hands-on experiences, participants learn how the best movie producers do their most important work.
The most important part of filmmaking is development. And development occurs entirely behind the scenes, before a script is written, before a location is chosen, before the cast is hired.
The most important part of filmmaking is invisible. And Jerry’s seminar teaches how the same approach applies to the world of corporate communications.
Simply put, the most important benefit of the development stage of a film project or a good business presentation is the thinking that goes into it.
Development includes not only what the audience will see in the film; development also determines what the audience will not see.
The end result of the development stage of a successful documentary film, business presentation, speech, or any corporate message is achieved by a coordinated appeal to the senses, emotions, and intellect of the men and women who see it.
The immediate benefits offered by this intensive workshop include:
How to create a presentation that gets the desired business result.
How to tell stories that make people take action.
How to tell your audience exactly what they need to know (and nothing more).
Who will benefit from participation in the Jerry Smith Seminar?
Corporate communications executives
Public relations firms
Advertising agencies
Human resource and training managers
Consulting firms
Business colleges and universities
Executive MBA programs
Financial and technology firms
Professional and trade organizations
Executive development professionals
Corporate speechwriters, video producers, and meeting planners
Website and email marketing creators
Jerry Smith will personally guide you and your team through steps that lead to a film, presentation, or strategic plan that will capture and hold the attention of the audience you want to reach.
For information about how to schedule an on-site date for the Jerry Smith Seminar, please contact Nolan Dignan Day at (904) 651-5800.
Due to Covid-19 restrictions on business meetings and travel, only ten dates are available for the remainder of 2021.